Opendorse has helped athletes maximize their NIL (name, image, and likeness) earning potential for over 10 years.


Instagram Profile Best Practices

Account Type: Professional instead of Personal - A great profile type is professional. Benefits include more followers, increased likelihood for verification, in-depth profile insights, inbox management for engagement fans, promotion tools, and deeper insights for Opendorse analysis.

Pro Account Type Category - A great profile has a category of 'Athlete' and is turned on as visible to the public. This makes it easier for people to find and follow you.

Access: Public instead of Private - A great profile is public. This makes it easy for people to find and follow you. Note: If you have a Professional account - your account is Public by default.

Name - A great name includes your actual name with nothing else added to it. This makes it easy for people to find and follow you.

Username (handle) - A great username is consistent with your name, identifies you, your position, number, sport or relevant brand language.

Profile picture - A great avatar photo clearly identifies you, shows your face and marks that identify your sport, team or school.

Bio - A great bio includes items that help identify you including your sport, team, school, position, class, hobbies or unique brand. More than a couple items are listed.

Location - A great location is placed in the location field instead of the bio and includes your school's location.

Website - A great website is placed in the website field instead of the bio and links to a site that is unique to you like another social channel, your profile on your school or team's website, or your highlights.

Verified - A great profile is verified with a checkmark.

Highlights - A great pinned tweet is a top-performing post that tells people something positive about you.


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